Small businesses are often seen fumbling around in the dark when it comes to figuring out which SEO strategies really work and which don’t. There is an onslaught of information freely available online, much of it contradictory or confusing. Small business owners who attempt to perform SEO for themselves don’t often know which strategies are [...]

Google Sidewiki launched last month and opinion online is wide and varied. Much of that opinion suggests a brewing crisis for companies, their brands and other things of interest to them if people can comment at will on anything on the web, positive or negative, with no control at all, just with their browser.
I don’t [...]

I’ve been doing a series of posts on topics that came up at X Change but today’s topic is even more timely than it was just one month ago. With Adobe’s acquisition of Omniture, the goal of increasing the measurability of web applications has really come to the forefront. It seems to be the core [...]

The field of search engine optimization has lots of interesting jargon, but a concept that should be crucial to any website owner is known as the “Golden Triangle.” Universities and private organizations have conducted eye-tracking studies, where they have test subjects go to a search engine and look up a phrase. Through “heat mapping” or [...]

Where should effort go to be highly visible in keyword searches with Google? A precise answer probably demands an evaluation of all the Google Search Engine Ranking Factors like that done by SEOmoz. However the Google search debate normally seems to revolve around Content or Links.
Mark Jackson stated quite categorically The Golden Rule [...]

During the last 12 months at least, some SEO clients have apparently been paying sizeable fees for SEO (Search Engine Optimization) work that was completely ineffective.  That really is the bottom line on a development that Danny Sullivan describes in a post entitled, PageRank Sculpting Is Dead! Long Live PageRank Sculpting!

The new Google Analytics Data Export  API which Google announced on Friday makes it easy to share some of your Google Analytics data on a WordPress blog thanks to a nifty plugin created by Spiral Web Consulting.

IT management firm, CA has introduced a new version of CA Workload Automation, a distributed, hosted enterprise job scheduling solution that offers cross-platform, event-driven automation across both mainframe and distributed systems.
CA Workload Automation r11.1 features bi-directional workload initiation, dynamic business event recognition, and simplified job management. These enhancements help improve service quality while reducing the [...]

Seems I get this question nearly every presentation I give . “Why build a branded community or blog site, why not build a program where the audience is?” It’s a great question. It’s been one of those staple questions for any presentation along with. “Have you consider GEO requirements?” and “How are you measuring success?”.

Dion Hinchcliffe from ZDNet put his prognostication prowess to the test with eight predictions for 2009.  Here they are.