August 23, 2017

The Evolution of the Networked Enterprise: New McKinsey Research

April 8, 2013 Jacob Morgan

McKinsey just released some more research on the use of social and collaborative technologies within the enterprise. Not surprisingly they found that adoption levels are continuing to climb and are almost double what they were in 2009. The more important finding from the research they conducted was that organizations are […]

Social Business: Facebook for the Enterprise?

October 22, 2012 Aaron Kim

As Facebook surpassed the 1 billion users’ mark last week, but still had disappointing results in the stock market, the debate is inevitable: is Facebook going the way of the dodo – or should I say, MySpace and Orkut – or is it going to keep growing? It’s hard to […]

Enterprise SEO for the Small-to-Medium Business

August 27, 2012 Stoney deGeyter

Every once in a while my company comes across an web marketing prospect looking for SEO, link building and social media services to get their uber-competitive keywords ranked #1 on Google. And then the bomb drops – their budget is a whopping $500! Whenever I come across these people who […]

The State of Corporate Social Media 2011

April 18, 2011 Michael Brito

Most of my career was spent working for some pretty big companies here in Silicon Valley.  Over the last decade, I have worked for Hewlett Packard, Yahoo! and Intel and have learned some interesting things along the way about corporate culture, business processes and attitudes towards social media. This is […]

Essentials to Successful Bid Management

April 4, 2011 Mark Browner

Bid Management is a huge part of the work day of those managing a Pay-Per-Click (PPC) campaign in Google AdWords. It is something that must be done in order to stay competitive. While there are several different approaches that can be taken while managing bids, there are some steps that […]

Making Business Sense of Social Media and Social Networking

March 7, 2011 Luis Suarez

Thursday evening, my time, I attended a rather interesting webcast with Sandy Carter, IBM’s Worldwide Sales Vice President, IBM Social Business, Collaboration, and Lotus Sales and Evangelism, along with Jeremiah Owyang, Industry Analyst at Altimeter Group, on the topic of Why Be Social?. It surely was quite an interesting event […]

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