Bad press and negative publicity can affect businesses in many different ways. In the online world, negative information can be difficult to combat, especially when it ends up adjacent to keyword queries in search engines. In many cases, medium and large companies who find themselves on the wrong side of a search engine will consult [...]

As we move into the next phase of social communication online the idea of outsourcing your social media activity to a PR agency makes less and less sense.
Most corporations, on the other hand, only know how to talk in the soothing, humorless monotone of the mission statement, marketing brochure, and your-call-is-important-to-us busy signal. Same old [...]