Corporate eBusiness Strategies


Click to Play

SES New York 2008: Kevin Ryan
WebProNews spoke with Kevin Ryan of Search Engine Strategies and Search Engine Watch at SES New York 2008. Stay tuned for more from SES New York...

Recent Articles

Decision Management Flavors
One of the challenges in defining a market space is what to call it. While this may seem like a trivial matter, it affects how people talk about the market and is crucial in giving everyone an agreed shorthand. Years ago...

Why Are Enterprise Applications So Dumb?
In general Enterprise Applications rely on human intelligence - Humans must use dashboards and reports to learn from their data, most decisions are managed with work lists, someone has to log on and act-on...

Enterprise Decision Management And Event-Based...
Adam Sarner at Gartner published Five Steps to Successful Event-Triggered Marketing recently. The abstract of this paper says: Successful event-triggered marketing is a process of identification, categorization...

Analyzing Key Web Site Funnels
In my first post of the year, I talked about the importance of having a detailed project oriented plan around measurement. But what kind of projects actually go into a measurement plan? Obviously, the exact...

Enterprise Meta Data
Mike replied to my post about his question on enterprise metadata. He, like me, prefers David Marco's definition of metadata as "all physical data and knowledge from inside and outside an organization, including...

SES - Big Site, Big Search
How do you cope with doing search engine optimization for a company with tens of divisions, hundreds of products, thousands of web pages and seemingly no...

Enterprise Decision Management Last Mile Mistakes
My good friends over at Juice Analytics had an interesting post on the "last mile" of Business Intelligence that made me think about Enterprise Decision Management in that context. 1. Using the reporting interface. One...


03.31.08

EDM And Application Development

By James Taylor

I read an interesting paper by Joseph Feiman of Gartner today - Prepare for a Paradigm Shift to Automated Application Development. This is described as "maverick" research but I thought it was pretty compelling.

Here's the (free) summary:

Gartner's forward-thinking "maverick" analysis strongly suggests that the long-awaited convergence of economic, technological and cultural factors promises to make automated application development a reality at last. Enterprises, application developers and IT professionals in many areas should use this assessment of the developments to come in order to fundamentally reassess their approach to this critical task.

Joseph talks about the challenges of poor productivity in application development combined with both skills shortages and evolving technology driving us towards automated application development. He sees this causing a move away from purely technology-driven developers to those able to use technology to solve business needs and a general trend that application development is not just for developers any more - something we already see with mashups and knowledge workers building their own reports.

Clearly the combination of Business Process Management (BPM) on a Service-Oriented Architecture (SOA) is important to this idea. Equally the processes that are more repeatable and formalized are more likely to be automated in this way - especially those with what Joseph calls "algorithmic" decisions - decisions that can be described in terms of rules and formulae. Enterprise Decision Management, with its fit with both BPM and SOA and its ability to put non-technical developers in the driving seat when it comes to the "algorithms" being used is part and parcel of this trend with the added advantage that you can use it now, without having to automate the whole application development process.

Call Today For a Free Domain Consult

Indeed, EDM addresses (or helps address) some of the problems of human interactions caused by the differences between business people and technical people. By providing a way for business and IT folks to collaborate on applications, especially on the core decisions within them, EDM paves the way for business-driven ownership of application development and evolution.

Joseph sees that application composition and built-in agility are key and he identifies rule engines as part of the technology stack for this. He goes on to talk about "rule-driven composition" which is a great phrase, although I would talk about decision-driven composition as decisions can be based on rules, analytics or a combination of the two and that makes more sense in a modern, data-rich enterprise. Like Joseph, I see roles such as business modeler and business rule manager surviving even as more narrowly focused technical roles become automated.

I also though his point about extending to third parties - supporting an extended enterprise - was worth nothing. In fact it prompted me to blog my list of criteria for a smart enough
system
.

Even if you think the automation outcome he discusses is unlikely any time soon, he makes some great points and the report is definitely worth a read. Regardless of how right he is about the automation of application development, EDM should be part of your planning as it addresses some of the critical issues he (and others) see in application development and does it now with technology and approaches that are proven already.

Comments


About the Author:
VP of Product Marketing with a passion for the technologies of decision automation. 15 years designing, developing, releasing and marketing advanced enterprise software platforms and development tools. Across the board experience in software development, engineering and product management and product marketing.

http://www.edmblog.com
EnterpriseWebPro is brought to you by:

WebProNews.com Jayde.com
MarketingNewz.com SalesNewz.com
CareerNewz.com InvestNewz.com
eCommNewz.com WebsiteNotes.com
AdvertisingDay.com ManagerNewz.com
SoHoDay.com CRMNewz.com


About EnterpriseWebPro
EnterpriseWebPro is focuses on news and trends related to eBusiness. Specifically, the publication targets eBusiness decisions that managers must make related to technology and planning. EnterpriseWebPro delivers Corporate eBusiness Strategies.



-- EnterpriseWebPro is an iEntry, Inc. publication --
iEntry, Inc. 2549 Richmond Rd. Lexington KY, 40509
2008 iEntry, Inc. All Rights Reserved.Privacy Policy.Legal

archives | advertising info | news headlines | free newsletters | comments/feedback | submit article


EnterpriseWebPro News Archives About Us Feedback EnterpriseWebPro Home Page About Article Archive News Downloads WebProWorld Forums Jayde iEntry Advertise Contact